Cyber Saturday—Facebook's 'War Room' Is A Marketing Ploy

By ROBERT HACKETT

In reply to mounting criticism from consumers, citizens, as well as lawmakers, Facebook is pursuing a world relations blitz. The media giant wants to alter people’s perceptions virtually how it is treatment the scourge of misinformation as well as concomitant threat to elections presented yesteryear its websites as well as apps. Enter the “war room.” Facebook invited journalists from a number of publications—Fortuneincluded—to catch a cramped conference room on the company’s Menlo Park campus within which a team of 20-or-so employees is tasked alongside valiantly defending republic only about the globe—from the U.S., to Brazil, as well as beyond. The walls as well as desks are cluttered alongside video screens as well as figurer monitors. Around them, Facebook’s liberty fighters huddle, clattering away on their keyboards, stemming a tide of malicious, politically-motivated influence campaigns.


One 2d inwards Fortune reporter Jonathan Vanian’s describe of piece of occupation concern human relationship of the state of war room made me grinning widely. Influenza A virus subtype H5N1 Facebook executive, Samidh Chakrabarti, manager of elections as well as civic hateful solar daytime of the month for the company, tells Vanian that having everyone inwards the same room allows for “face-to-face” communication as well as quick decision-making. Influenza A virus subtype H5N1 few paragraphs later, nosotros acquire why Facebook does non excogitation to invite collaborators from other misinformation-besieged Silicon Valley companies, similar Twitter as well as Reddit, to receive got seats inwards the room. It is easier for these groups to collaborate “virtually” rather than physically, says Nathaniel Gleicher, Facebook’s caput of cybersecurity policy. Hmm…

Facebook’s state of war room seems, to this columnist, similar a PR stunt. It is reminiscent of the cybersecurity fusion centers that banks as well as other companies fix to dazzle visitors. Such displays are “mostly for show,” every bit Jason Witty, primary information safety officeholder at U.S. Bank, told the New York Times for an unrelated story virtually such flashy workspaces. They, yous know, lookcool.

I exercise non hateful to denigrate Facebook’s efforts entirely. To endure fair, the society is trying to address the many problems that plague its platforms. And the state of war room does serve an of import purpose: making the company’s behind-the-scenes battles to a greater extent than tangible for its ain employees, for regulators, as well as for the public. Hopefully it does assist quench disinformation.

Still, the tidy icon of the state of war room comes across every bit a flake of marketing misdirection. After all, the walls of this room extend far, far beyond Menlo Park. Ask whatsoever journalist. As the Times’ editorial board Source Link

In reply to mounting criticism from consumers, citizens, as well as lawmakers, Facebook is pursuing a world relations blitz. The media giant wants to alter people’s perceptions virtually how it is treatment the scourge of misinformation as well as concomitant threat to elections presented yesteryear its websites as well as apps. Enter the “war room.” Facebook invited journalists from a number of publications—Fortuneincluded—to catch a cramped conference room on the company’s Menlo Park campus within which a team of 20-or-so employees is tasked alongside valiantly defending republic only about the globe—from the U.S., to Brazil, as well as beyond. The walls as well as desks are cluttered alongside video screens as well as figurer monitors. Around them, Facebook’s liberty fighters huddle, clattering away on their keyboards, stemming a tide of malicious, politically-motivated influence campaigns.


One 2d inwards Fortune reporter Jonathan Vanian’s describe of piece of occupation concern human relationship of the state of war room made me grinning widely. Influenza A virus subtype H5N1 Facebook executive, Samidh Chakrabarti, manager of elections as well as civic hateful solar daytime of the month for the company, tells Vanian that having everyone inwards the same room allows for “face-to-face” communication as well as quick decision-making. Influenza A virus subtype H5N1 few paragraphs later, nosotros acquire why Facebook does non excogitation to invite collaborators from other misinformation-besieged Silicon Valley companies, similar Twitter as well as Reddit, to receive got seats inwards the room. It is easier for these groups to collaborate “virtually” rather than physically, says Nathaniel Gleicher, Facebook’s caput of cybersecurity policy. Hmm…
Facebook’s state of war room seems, to this columnist, similar a PR stunt. It is reminiscent of the cybersecurity fusion centers that banks as well as other companies fix to dazzle visitors. Such displays are “mostly for show,” every bit Jason Witty, primary information safety officeholder at U.S. Bank, told the New York Times for an notes inwards a recent op-ed, Facebook effectively relies on word reporters every bit an regular army of unofficial, unpaid, outsourced content moderators, helping to rootage out spammers, trolls, as well as propagandists. Companies similar Facebook “have all the tools at their disposal as well as a profound responsibleness to honour precisely what journalists find—and yet, clearly, they don’t,” the Times writes.

Indeed, the existent state of war room has no walls.

Last calendar week I Source Link

In reply to mounting criticism from consumers, citizens, as well as lawmakers, Facebook is pursuing a world relations blitz. The media giant wants to alter people’s perceptions virtually how it is treatment the scourge of misinformation as well as concomitant threat to elections presented yesteryear its websites as well as apps. Enter the “war room.” Facebook invited journalists from a number of publications—Fortuneincluded—to catch a cramped conference room on the company’s Menlo Park campus within which a team of 20-or-so employees is tasked alongside valiantly defending republic only about the globe—from the U.S., to Brazil, as well as beyond. The walls as well as desks are cluttered alongside video screens as well as figurer monitors. Around them, Facebook’s liberty fighters huddle, clattering away on their keyboards, stemming a tide of malicious, politically-motivated influence campaigns.


One 2d inwards Fortune reporter Jonathan Vanian’s describe of piece of occupation concern human relationship of the state of war room made me grinning widely. Influenza A virus subtype H5N1 Facebook executive, Samidh Chakrabarti, manager of elections as well as civic hateful solar daytime of the month for the company, tells Vanian that having everyone inwards the same room allows for “face-to-face” communication as well as quick decision-making. Influenza A virus subtype H5N1 few paragraphs later, nosotros acquire why Facebook does non excogitation to invite collaborators from other misinformation-besieged Silicon Valley companies, similar Twitter as well as Reddit, to receive got seats inwards the room. It is easier for these groups to collaborate “virtually” rather than physically, says Nathaniel Gleicher, Facebook’s caput of cybersecurity policy. Hmm…

Facebook’s state of war room seems, to this columnist, similar a PR stunt. It is reminiscent of the cybersecurity fusion centers that banks as well as other companies fix to dazzle visitors. Such displays are “mostly for show,” every bit Jason Witty, primary information safety officeholder at U.S. Bank, told the New York Times for an Project Lakhta.” The grouping allegedly spread misinformation online to incite disceptation over divisive social as well as political issues.

Lovely spam! Wonderful spam! Facebook believes that a lately disclosed breach, the biggest known inwards the company’s history, was caused yesteryear spammers, the Wall Street Journal reports, citing unnamed sources familiar alongside the company’s investigation. The hackers patently posed every bit a digital marketing agency.

Google censored search engine. Google CEO Sundar Pichai doubled down on the company’s involvement inwards a censorship-friendly search engine for China, codenamed “Project Dragonfly.” Pichai said Google wants to render people access to information piece complying alongside laws only about the globe. Asked virtually employees’ protests over this projection every bit good every bit over potential U.S. military machine work, Pichai said “we don’t run the society yesteryear asset referendums.”

You’re hired. Stripe has Source Link

In reply to mounting criticism from consumers, citizens, as well as lawmakers, Facebook is pursuing a world relations blitz. The media giant wants to alter people’s perceptions virtually how it is treatment the scourge of misinformation as well as concomitant threat to elections presented yesteryear its websites as well as apps. Enter the “war room.” Facebook invited journalists from a number of publications—Fortuneincluded—to catch a cramped conference room on the company’s Menlo Park campus within which a team of 20-or-so employees is tasked alongside valiantly defending republic only about the globe—from the U.S., to Brazil, as well as beyond. The walls as well as desks are cluttered alongside video screens as well as figurer monitors. Around them, Facebook’s liberty fighters huddle, clattering away on their keyboards, stemming a tide of malicious, politically-motivated influence campaigns.


One 2d inwards Fortune reporter Jonathan Vanian’s describe of piece of occupation concern human relationship of the state of war room made me grinning widely. Influenza A virus subtype H5N1 Facebook executive, Samidh Chakrabarti, manager of elections as well as civic hateful solar daytime of the month for the company, tells Vanian that having everyone inwards the same room allows for “face-to-face” communication as well as quick decision-making. Influenza A virus subtype H5N1 few paragraphs later, nosotros acquire why Facebook does non excogitation to invite collaborators from other misinformation-besieged Silicon Valley companies, similar Twitter as well as Reddit, to receive got seats inwards the room. It is easier for these groups to collaborate “virtually” rather than physically, says Nathaniel Gleicher, Facebook’s caput of cybersecurity policy. Hmm…

Facebook’s state of war room seems, to this columnist, similar a PR stunt. It is reminiscent of the cybersecurity fusion centers that banks as well as other companies fix to dazzle visitors. Such displays are “mostly for show,” every bit Jason Witty, primary information safety officeholder at U.S. Bank, told the New York Times for an final persuasion piece of Jamal Khashoggie, the Saudi Arabian dissident as well as journalist who is reported to receive got been dismembered as well as decapitated at the country’s consulate inwards Istanbul yesteryear to a greater extent than than a dozen Saudi agents. (Saudi Arabia, after denying involvement for xviii days, at 1 time claims Khashoggie Source Link

In reply to mounting criticism from consumers, citizens, as well as lawmakers, Facebook is pursuing a world relations blitz. The media giant wants to alter people’s perceptions virtually how it is treatment the scourge of misinformation as well as concomitant threat to elections presented yesteryear its websites as well as apps. Enter the “war room.” Facebook invited journalists from a number of publications—Fortuneincluded—to catch a cramped conference room on the company’s Menlo Park campus within which a team of 20-or-so employees is tasked alongside valiantly defending republic only about the globe—from the U.S., to Brazil, as well as beyond. The walls as well as desks are cluttered alongside video screens as well as figurer monitors. Around them, Facebook’s liberty fighters huddle, clattering away on their keyboards, stemming a tide of malicious, politically-motivated influence campaigns.


One 2d inwards Fortune reporter Jonathan Vanian’s describe of piece of occupation concern human relationship of the state of war room made me grinning widely. Influenza A virus subtype H5N1 Facebook executive, Samidh Chakrabarti, manager of elections as well as civic hateful solar daytime of the month for the company, tells Vanian that having everyone inwards the same room allows for “face-to-face” communication as well as quick decision-making. Influenza A virus subtype H5N1 few paragraphs later, nosotros acquire why Facebook does non excogitation to invite collaborators from other misinformation-besieged Silicon Valley companies, similar Twitter as well as Reddit, to receive got seats inwards the room. It is easier for these groups to collaborate “virtually” rather than physically, says Nathaniel Gleicher, Facebook’s caput of cybersecurity policy. Hmm…

Facebook’s state of war room seems, to this columnist, similar a PR stunt. It is reminiscent of the cybersecurity fusion centers that banks as well as other companies fix to dazzle visitors. Such displays are “mostly for show,” every bit Jason Witty, primary information safety officeholder at U.S. Bank, told the New York Times for an died inwards a fistfight gone wrong.) Khashoggie, inwards his posthumous column, calls for alternatives to the “state-run narrative [which] dominates Blue Planet psyche” inwards the Middle East. I include this excerpt because the Web has move a global battleground for information warfare, as well as securing cyberspace requires a recognition of that fact.

The Arab footing is facing its ain version of an Iron Curtain, imposed non yesteryear external actors but through domestic forces vying for power. During the Cold War, Radio Free Europe, which grew over the years into a critical institution, played an of import role inwards fostering as well as sustaining the promise of freedom. Arabs demand something similar.

Into the aether. Popular Mechanics’ latest installment of “We’ve Been Wrong Before,” a serial that explores debunked scientific theories, offers a history of aether, a mysterious chemical component invented yesteryear the ancients whose thought persisted, inwards diverse forms, until the 19th century. Two scientists, Albert Michelson as well as Edward Morley, famously failed to show the invisible material’s being inwards an 1877 experiment that involved attempting to mensurate low-cal moving at dissimilar speeds. Albert Einstein would construct on the duo’s findings alongside his theory of relativity. As Popular Mechanicswrites, aether, echoes of which resonate inwards today’s concepts of nighttime unloose energy as well as nighttime matter, “may endure the most enduring imaginary concept inwards scientific history.”
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